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Senior Account Executive - Digital Advertising

PureCars

PureCars

Marketing & Communications, Sales & Business Development
United States
Posted on Tuesday, June 11, 2024
As the industry leader in automotive marketing, we’re trusted by the best dealers in North America. From innovative solutions to support from trusted experts, making marketing easier is our job. PureCars provides everything dealers need to attract and convert more customers with tech-driven solutions, unmatched data capabilities, and direct access to support.

We are a certified digital provider for 18 OEM programs and compliant with over 40 brands. We also serve 65 of the top 100 dealer groups in North America. We are proud to partner with leading organizations such as Google, Meta, Amazon, Spotify, Disney+, Microsoft, Oracle, and others to offer the widest range of advertising channels to our dealership clients.

We are focused on investing in world-class talent and technology in order to help our partners dominate their markets in new and innovative ways.

Job Summary - Senior Account Executive - Digital Advertising

PureCars is seeking a talented Senior Account Executive to join our growing Client Experience team. As a Senior Account Executive, you will help build and expand our relationships with our automotive clients throughout the US and Canada through regular communication, strategic planning sessions, and data-driven business reviews. You will also act as a key liaison between the client and PureCars’ internal teams and partner with our Ad Performance team to help manage all phases of the interactive campaign cycle, from research and planning to optimization and analysis. If you have a strong background in relationship management, digital marketing and technology, and enjoy expanding your portfolio using industry-changing products, we would love to hear from you!

What You’ll Do:

  • Act as PureCars’ subject matter expert to our automotive clients in the US and Canada by managing the post-sale client relationship, digital ad and product strategy, account growth, and expansion to additional rooftops within their portfolios.
  • Build trust by being a connected client advocate and resource through consistent delivery of high value insights, giving PureCars’ clients the edge in a hyper-competitive landscape.
  • Track, analyze, create, and deliver relevant industry data and performance metrics through high-impact presentations to key automotive dealership executives including Dealer Principals, General Managers, General Sales Managers, and E-Commerce Managers.
  • Generate and close product expansion opportunities with current clients both online and face-to-face.
  • Complete special projects and other duties as assigned by the Regional Director.
  • Partner alongside various internal ad performance teams (Paid Search, Social, Programmatic/Display, Video, Local SEO) to ensure the execution of successful campaigns in accordance with client’s objectives and budgets.
  • Use your technical and business development chops to educate clients on using our platform, increase client’s utilization of current technology, and keep clients updated on new technology/feature releases.
  • Overnight travel is the exception but it will be required.


The Skills and Experience You Bring:

  • Prior AdTech SaaS or Digital Advertising client success experience with a focus on paid search and/or display products and services. Prior experience in the Auto-tech industry is highly preferred.
  • Demonstrated ability in building world-class relationships with client executives and in communicating technical product capabilities, success metrics, and best practices to technical and non-technical audiences.
  • Skilled in client performance data analysis and in providing actionable and impactful insights to clients with a focus on optimizing revenue generation.
  • Adept in quickly analyzing varying client environments and needs, identifying and influencing key decision makers, and creating a long-term adoption of PureCars’ value proposition and suite of products.
  • Strong knowledge of online media channels (paid search, display, social, video, local SEO) and metrics, MS Excel/Google Sheets, Salesforce, PowerPoint, analytics tools, and client research.
  • Top-notch communication and presentation skills to a wide variety of audiences across a variety of regions and cultures.


Perks at PureCars:

  • Rich Benefits Plans - Health, dental, vision, 401(k), paid parental leave, and more!
  • Open PTO Policy - Take what you need, when you need it.
  • Work From Anywhere - From home, the beach, or your favorite coffee shop. Work where you want to!
  • Radical Transparency - All employees have direct access to our executive leadership, whether in recurring town halls or direct conversation and mentorship.


PureCars is committed to building diverse teams and upholding an equal employment workplace that is free from discrimination. We hire amazing individuals regardless of their race, color, ancestry, religion, sex, gender identity, national origin, sexual orientation, age, citizenship, marital status, pregnancy, medical conditions, genetic information, disability, or Veteran status. Just be passionate, genuine, collaborative, data-driven, and entrepreneurial at heart!